Anthropic, Openai logos on a smartphone

Private Markets Are the New Must-Haves

OpenAI, Anthropic—trillions in wealth are locked in private markets. Banks want in.


With valuations of nonpublic companies reaching record levels on the back of the AI boom, private-market access is increasingly becoming the defining battlefield for client acquisition in private banking.

Consider SpaceX’s public debut earlier this month. It was the largest initial public offering in history, adding $75 billion to its roughly $15.85 billion pre-IPO cash position and creating a market capitalization of over $1 trillion. Once OpenAI and Anthropic go public, the combined valuation of all three companies could be well over $3 trillion.

OpenAI filed an S-1 with the Securities and Exchange Commission June 8 for a confidential IPO. And Anthropic said Claude Code’s run-rate revenue has more than doubled since the beginning of 2026, underscoring how much wealth creation is taking place outside public markets.

“Much of the current innovation and growth is happening within private markets,” said David Frame, CEO of J.P. Morgan’s Global Private Bank. “Clients are increasingly seeking these opportunities,” he added. 

According to a recent Titanbay/Campden Wealth report, the average ultra-high-net-worth investor (UHNWI) holds 20% of their portfolio in private equity, double the level two years earlier, and plans to raise that figure further. 

Likewise, 86% of wealth advisers plan to increase private-market investments this year, with 47% raising allocations specifically to venture capital and growth, according to Hamilton Lane’s 2026 Global Private Wealth Survey.

Racing to Respond

The booming demand has led to a wave of new initiatives from banks and asset managers. In September 2025, Bank of America and Merrill launched the Alts Expanded Access Program for UHNWIs with a net worth of $50 million or more. 

Morgan Stanley Investment Management launched its first-ever green private equity strategy, the North Haven Private Assets Fund, in May 2025. DBS Private Bank partnered with Hamilton Lane to launch PATH for Asian clients, while Goldman Sachs announced plans to invest $1 billion in T. Rowe Price to expand wealth-channel access.

But as interest in private equity rises, experts warn that private banks could be caught between long-term wealth building and growing demand for riskier assets. “There’s a dichotomy in the market,” George Walper, managing principal of CEG Insights, said. “Wealthy investors want more exposure to alternatives, to private markets—meaning more risk. At the same time, they want to be cautious and protect their assets.”

This article appears in the June 2026 issue of Global Finance Magazine.

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