Gig platforms offer seamless checkout for buyers, but emerging market payouts remain broken for workers.
In June 2026, member states from more than 180 countries convened for the International Labour Conference to determine international labor standards for digital platform workers. However, even with those standards set, payments remain a big issue.
Imagine a freelance developer in Lagos, who successfully completes a project for a client in London on Upwork. While the client’s payment is secured instantly, the developer faces a mandatory five-day security hold on their funds, followed by conversion to Naira at unfavorable rates, and fees of up to $20 per withdrawal, all eroding a significant portion of their earnings.
The Booming Gig Economy in Emerging Markets
dLocal
The gig economy has taken off like a rocket around the world, making up for 46% of the global workforce in 2025. Global projections state that it is set to increase to $2.52 trillion by 2035 from $674 billion in 2026. And it is expanding aggressively in the Global South. According to recent Compound Annual Growth Rate (CAGR) numbers, emerging markets have growth rates of roughly 21% in India, 17% in Egypt, and 16% in Argentina and Brazil.
Platforms such as Uber Inc. for drivers and Upwork for freelancers offer great opportunities for a second or even a primary income. However, while these companies provide seamless purchasing options for their services, they have largely not adapted their payout structures for workers in emerging markets.
Beyond the lack of stability and control that can come with side hustles, paying workers simply and on time remains a challenge for many gig economy platforms.
Funds get stuck between payer and recipient as they navigate local currencies across fragmented banking and mobile money ecosystems, compliantly and at speed. For all the sophistication of modern payment infrastructure, the last mile of the payout stack remains one of the most technically underserved problems in the industry.
The Fragmented Payment System
Paying is harder than it looks. There are dozens of local currencies, many with volatile exchange rates and limited convertibility. To pay in a timely, consistent manner, platforms must have local liquidity ready to go, which can be cumbersome when applied globally. Compliance complexities, such as know your consumer (KYC) and AML requirements, vary by region, while worker classification and tax withholding obligations differ.
Additionally, many workers rely on being paid via mobile money such as M-Pesa in Africa, digital wallets, and cash-out networks rather than bank accounts, which have low penetration in some regions.
There are no dominant payout rails, meaning a platform operating in Kenya, Nigeria, Brazil, and Colombia is working with M-Pesa, bank transfers, PIX, and PSE simultaneously. Each comes with unique settlement times, failure rates, and reconciliation requirements. These issues result in delays, unfavorable exchange rates and high cash-out fees that are all absorbed by workers.
Beyond a minor inconvenience, these issues can mean not eating or paying rent for some who live day to day. As a result, workers switch to whichever platform pays fastest, while platforms face churn and risk their local reputations. Marginal inefficiencies, such as failed transaction fees, can add up significantly for platforms such as Rappi and Glovo, which process millions of transactions per week.
Regulatory pressure is also building. The ILC conference this month will determine standards for digital platform workers, including employment classification, pay transparency, and social protection.
Smooth Payments With a Single API
Platforms are exploring multiple solutions for workers’ payment issues in emerging markets.
Aggregator models with multiple partners are one model that helps, but simultaneously increases operational overheads, with ongoing liquidity issues. Local wallets that are pre-funded require capital and incur high management costs, making them a barrier of entry for small to medium businesses. Earned wage access ensures workers are paid on time; however, it doesn’t resolve fees. Partnerships with local in-market banks provide faster settlements, with platforms owning compliance and currency conversions.
Single APIs may increase costs for platforms; however, they handle the complexities of local rails, currencies, payment methods, and compliance across multiple markets, making it seamless for platforms to pay workers with minimal overhead.
It can’t be denied that side jobs and flexible working are an attractive opportunity for many, particularly in emerging markets. However, delayed payouts for workers who live paycheck to paycheck is one practical aspect that impedes on a stable standard of living and erodes trust. Those looking to expand their billion-dollar businesses must ensure that the experience is seamless not only for the customer but for all parties involved.
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Carlos Menendez, chief operating officer of dLocal, is a seasoned general manager with extensive global experience in creating and scaling businesses. Prior to dLocal, he spent 14 years at Mastercard, most recently as president of the Global Commercialization Office, and 14 years at Citi, serving senior roles such as COO of Western Europe Retail Banking, EMEA Bankcards regional director, and CFO of Citibank USA. He holds a BA in Economics from Harvard University, an MBA in Finance from The Wharton School, and an MA in International Studies from the Lauder Institute at the University of Pennsylvania.
